Literature

This page will provide you with some interesting, important and actual literature about online research as a method or research in general that has been conducted online.

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Ayidiya, S.A., McClendon, M.J., & ?????????? (1990). Response effects in mail surveys. Public Opinion Quarterly, 54. Armstrong, J.S., & Overton, T. S. (1977). Estimating nonresponse bias in mail surveys. Journal of Marketing Research, 16 (August), pp. 396-402.

Last Update: March 2003